This site is owned and operated by AFTCO Bluewater, a division of AFTCO Mfg. Co., Inc. We created this site so that you, the Guy Harvey sportswear customer, can find any and all of the specific products you're looking for. Because our Guy Harvey clothing line is so extensive, it is impossible for any of our Guy Harvey wholesale customers to stock a complete inventory in one location, as we do. At all times, we stock over 7,000 styles and over 500,000 units of Guy Harvey clothing products. If you prefer to visit the Guy Harvey sportswear retailer near you - and we encourage you to do so - we have provided a find dealer button on each page of this website.
AFTCO stands for the American Fishing Tackle Company and was established in 1958 in Newport Beach, California by J.C. Axelson, a pioneer in big game tackle development. In 1973, Milt Shedd (a legendary innovator, himself) and wife Peggie purchased AFTCO, and a new company evolved with a concern for both the fishing customer and marine resources. In 1974, son Bill Shedd joined the company, and in 1989 he started the AFTCO Bluewater clothing division, with the introduction of what became the world's finest fishing shorts. In 1999, AFTCO Bluewater began a relationship with Guy Harvey by manufacturing and distributing allover print shirts incorporating Guy's art. Then in 2004, Guy officially partnered with AFTCO Bluewater for the manufacture and distribution of all Guy Harvey sportswear, including the immensely popular Guy Harvey T-Shirts.
For more than 50 years, the AFTCO name has stood for quality and dependability, backed by a family-owned company that ranks among the world's most highly regarded saltwater fishing tackle manufacturers. Our AFTCO Roller Guides and Roller Tops, Unibutts®, Taper Tip Gaffs, Roller Troller® Outrigger Clips, Fighting Belts and Harnesses, AFTCO Bluefever Fishing Gloves and more are found on top sportfishing boats world wide. It is that reputation for quality and complete customer satisfaction, along with AFTCO Bluewater's expertise in designing and manufacturing quality clothing and the Shedd family's longtime commitment to marine stewardship, that led Guy Harvey to partner with AFTCO Bluewater as his clothing licensee.
AFTCO's conservation ethic evolved through former company Chairman Milt Shedd's longtime involvement in ocean resource projects. Milt, the founding Board Chairman of SeaWorld, Inc., passed in 2002, but his marine stewardship tradition is carried on by the staff of AFTCO Bluewater. Bill Shedd, company President and CEO, contributes well over 500 hours a year providing leadership for ocean conservation efforts.
Your purchase of Guy Harvey sportswear products, either on this site or through one of our many Guy Harvey retailers, contributes to the over $100,000 a year that AFTCO donates to the Guy Harvey Ocean Foundation, a non-profit corporation created to further support the marine conservation work of Guy Harvey and his many partners.